By Sarah Dale
27 November 2024
Award-winning PR and communications firm, SASS media Ltd, has launched Discovery Days as part of its PR and marketing services.
On a Discovery Day, clients are invited to join SASS directors Sarah Walker and Sarah Dale at our office based in Thornaby, Teesside, for a face-to-face PR and marketing strategy day.
Prior to the day, we send out a questionnaire to identify your PR, media and marketing requirements, goals, what you do already, what you would like to achieve and how we can help. The day runs from 10am to 4pm and lunch and refreshments are provided. We create an itinerary for the day which is bespoke to each client but to give you an idea, sessions could include Language & Vocabulary, Press Release/Feature Ideas, Target Audience, Short-term/Mid-term/Long-term Goals, History & Future, Social Media etc. Following the Discovery Day, we create a tailored, six-month PR strategy plan with a calendar of press releases.
“We started offering Discovery Days in September as we identified a real need for a full brainstorming day with new clients,” says Sarah D.
“It is a way to get into the nitty gritty of what a business needs, what they do already in terms of their PR and marketing, what is working for them and what isn’t, their expectations and their goals. We can then showcase the range of services we provide – from writing press releases and magazine features for the media to ghost-writing blogs and creating social media content to dealing with tricky situations with our crisis communications expertise – and how it works.
“Our retainer clients benefit from our experience and expertise on both sides of the media in journalism and public relations. As an SME ourselves, we also know the challenges and triumphs of running a business and can offer a helping hand along the way.”
SASS media also takes an agency approach and teams up with experts in other complementary fields such as graphic design, professional photography and branding, for example, to provide our clients with a joined-up approach to their business development and growth.
“We absolutely love what we do and enjoy nothing more than championing our clients and gaining media coverage and publicity for them,” adds Sarah W.
To enquire about booking a Discovery Day, email the Sarahs at:
sarah.dale@sassmedialtd.co.uk and sarah.walker@sassmedialtd.co.uk
Take a look at some of our work and testimonials at www.sassmedialtd.co.uk
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