By Sarah Walker
30 January 2023
Hello!
Welcome to SASS media Ltd, the award-winning Teesside PR agency based on a foundation of success in journalism.
In fact, journalism is still very much a part of what we do. We’re proud to be on the team of Teesside B2B publication Tees Business and the work we do with Resolution Media and Publishing and Mantis Media.
This month, we also started working with Infrastructure Intelligence, a B2B publication for the construction and infrastructure sector by the Association for Consultancy and Engineering. We’re looking forward to developing this relationship after a great start to the year with them, so watch this space. We’re particularly interested in helping to address the challenges of skills shortages in the sector and promoting the opportunities afforded to the sector in the drive towards Net Zero.
We also started editing several titles for Benham Publishing this month, specialists in B2B publications across the country, including several Chamber of Commerce titles.
Our passion for education and health
Meanwhile, we continue to work in a PR and media support role for Bishop Chadwick Catholic Education Trust. We have a passion for education and the wellbeing of young people and we love learning about the many positive things happening in the Trust’s schools and sharing these great stories with the local media.
One of our other passions is health and the NHS and we’re very proud to work with Our Hospitals Charity, the fundraising arm of South Tees Hospitals NHS Foundation Trust. Sarah W has extensive experience as a former Communication Executive in the Trust’s PR team and also supported the Trust with content for its new website, which was recently overhauled to provide a better experience for users, in particular ensuring it met accessibility guidelines. This led to further similar work with Gateshead Health NHS Foundation Trust.
So why did we set up SASS?
Sarah Walker and Sarah Dale met in 2006 at The Gazette on Teesside, where we covered business, news, local authority news, features and health as specialists. Despite taking different career paths on our journey to forming SASS media Ltd, we have remained firm friends for 16 years.
When Sarah W’s freelance business Sarah Walker Writing Services began to get increasingly busy, she approached Sarah D, who had left journalism to work in education, about doing some freelance writing with her. As fate would have it, at about the same time, the opportunity to apply for the contract SASS now has with Bishop Chadwick Catholic Education Trust came up. With Sarah D’s extensive experience working in a primary school – not just as a highly qualified teaching assistant but also a wellbeing practitioner supporting pupils’ mental health needs – and Sarah W’s knowledge of public sector public relations, a dream team was formed! The contract was won and SASS media Ltd was born!
As a duo working with other trusted marketing professionals and freelance writers, we are well placed to help businesses, public sector organisations and charities with all their communications and copywriting needs, from writing blog posts and other content for their websites and social media, to wider communications and public relations strategies as described above.
Whether you want a one off press release for your business, a bigger marketing and communications strategy, or a rebrand, we can help you with a strategy that encompasses print and digital marketing materials from leaflets to social media and websites, media relations, stakeholder engagement or crisis management.
So why did we choose ‘SASS’ as our name.
Although the name SASS comes from the fact we are Sarah and Sarah, the following definition we have discovered also represents what we bring to the organisations we work with.
We are lively and spirited – we bring enthusiasm, creativity, ideas and action.
Definition:
Sass (noun). Meaning: 1) an appealingly exciting, lively or spirited quality. 2) Boldness
Sassy (adjective) Meaning: 1) Lively, bold and full of spirit.
We are lively and spirited – we bring enthusiasm, creativity, ideas and action.
We are bold when it comes to our confidence in our ability to represent your organisation and ensure you put your best foot forward when communicating with your customers and other stakeholders. We use our skills as public relations experts, journalists and copywriters to take a confident approach to all your communications needs. We also draw on the experience of many other marketing specialists we work with across website design, graphic design, videography, social media management, SEO and paid search.
Our passion for working with SMEs
We are equally at home and capable when it comes to working with large public sector organisations, small and medium sized businesses and charities.
We get a particular buzz from helping SMEs share their success stories with the world with the aim of helping them grow their businesses.
Working on the hugely industrious patch of Teesside, we’ve found the more you dig into business and industry life, finding out what goes on behind the doors of those strange looming grey towers of industry or office blocks, the more fascinating businesses doing amazing things that you find.
As people who have spent our careers telling stories for a living, once we get under the bonnet of a business, we get that overwhelming feeling that more people should know about the great things that are going on in the place!
Small and medium sized businesses don’t always have massive budgets to hire a PR or marketing person to shout about their successes, so that’s where we come in! We can help on a one-off, ad hoc or continuous basis, depending on the specific requirements of a particular business. We offer a retained service or a service that can be stepped up or down as required.
We tailor our service to the needs of the individual client. That’s why you wont find a price list on our website, because we work with our clients to create a service which is bespoke to them.
We offer a no obligation chat to any business owners looking at their PR needs – we’ll even buy the coffee!
If you’re looking at your organisation’s communication and publicity requirements, get in touch today,
You may also be interested in.
Success for SASS!
SASS media picks up two awards at the Best New Tees Business Awards. SASS media Ltd has been named New Creative Business of the Year at the Best New Tees…
By Sarah Walker
6 November 2024
We believe all businesses have a story to tell.
Let us help you tell yours!